
Privacy Policy
How we protect and handle your data
Last Updated: December 17, 2024
Concierge Vet LTD ("we," "us," or "our") operates PAWSCHECK, an AI-powered canine gait analysis platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
Important: By using PAWSCHECK, you consent to the data practices described in this policy. If you do not agree with this policy, please do not use our service.
1. Information We Collect
1.1 Personal Information
We may collect the following personal information:
- Name and contact information (email address, phone number)
- Account credentials (username, password)
- Billing and payment information
- Pet information (name, breed, age, medical history relevant to gait analysis)
- Communication preferences
1.2 Video and Image Data
Our core service requires you to upload videos of your dog for gait analysis. This includes:
- Video files showing your dog walking or running
- Metadata associated with uploaded videos (upload date, file size, format)
- Analysis results and generated reports
1.3 Automatically Collected Information
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, features used, time spent on platform)
- Cookies and similar tracking technologies
- Log files and analytics data
2. How We Use Your Information
2.1 Service Delivery
- Processing uploaded videos through our AI analysis system
- Generating gait analysis reports and lameness detection results
- Providing personalised recommendations based on analysis
- Maintaining your account and user profile
2.2 AI Model Training and Improvement
- Improving the accuracy of our lameness detection algorithms
- Training and refining our AI models
- Developing new features and analysis capabilities
- Quality assurance and error correction
2.3 Business Operations
- Processing payments and managing subscriptions
- Sending service-related communications and updates
- Responding to customer support inquiries
- Preventing fraud and ensuring platform security
- Complying with legal obligations
3. How We Share Your Information
We do not sell or rent personal data under any circumstances. We may share your information in the following circumstances:
PAWSCHECK's use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
3.1 Service Providers
- Google Cloud Platform: We use Google Cloud Functions for video processing and storage
- AI Processing: Video frames are processed through our AI systems for gait analysis
- Payment Processors: For handling subscription payments and billing
- Analytics Providers: To understand platform usage and improve services
3.2 Veterinary Professionals
If you choose to share your analysis results with your veterinary surgeon, we will provide the reports you authorise.
3.3 Legal Requirements
We may disclose information if required by law, court order, or governmental request, or to protect our rights and safety.
4. Data Storage and Security
4.1 Storage Location
Your data is stored on secure servers provided by Google Cloud Platform, which may be located in various jurisdictions. We implement appropriate safeguards for international data transfers.
4.2 Security Measures
- Encryption of data in transit and at rest
- Signed URL authentication for video access
- Regular security audits and monitoring
- Access controls and authentication requirements
- Secure payment processing through PCI-compliant providers
4.3 Data Retention
We retain your information for as long as your account is active or as needed to provide services. Specific retention periods:
- Video files: Retained for 90 days after analysis unless you delete them earlier
- Analysis reports: Retained for the duration of your account
- Account information: Retained until account deletion, then archived for 30 days
- Billing records: Retained for 7 years for legal and tax purposes
5. Your Rights and Choices
5.1 Access and Correction
You have the right to access, update, or correct your personal information through your account settings.
5.2 Data Deletion
You may request deletion of your account and associated data. Note that some information may be retained for legal or legitimate business purposes.
5.3 Opt-Out Rights
- Marketing communications: Unsubscribe via email links or account settings
- Cookies: Adjust browser settings to refuse cookies (may affect functionality)
- AI training: Contact us to opt out of having your data used for model improvement
5.4 Regional Rights
Depending on your location, you may have additional rights under:
- UK GDPR: Rights to object, restrict processing, and lodge complaints with the ICO
- CCPA (California): Rights to know, delete, and opt-out of sale of personal information
- Other jurisdictions: Rights as provided under applicable data protection laws
6. AI-Specific Disclosures
6.1 AI Processing
Our service uses artificial intelligence to analyse uploaded videos. The AI analyses gait patterns, identifies potential lameness, and generates diagnostic reports. While we strive for accuracy, AI analysis should not replace professional veterinary diagnosis.
6.2 Model Training
With your consent, uploaded videos may be used to train and improve our AI models. All training data is anonymised and cannot be traced back to individual users or pets.
7. Contact Information
Data Controller: Concierge Vet LTD
Address: Bretton, Wycombe Rd, Studley Green, Buckinghamshire, HP14 3XA, UK
For privacy-related inquiries, data access requests, or to exercise your rights under applicable data protection laws, please contact us using the information above. We will respond to your request within 30 days.
UK Data Protection Authority:
Information Commissioner's Office (ICO)
Website: ico.org.uk
